Hosted by Kiwi II Construction

Lance Watkins, Tenant Inc. CEO

Using an (anonymous) operator's P&L statement as a visual guide, Lance will demonstrate the real-world financial impact of AI. This session will go line by line—from staffing and marketing to maintenance and legal—to show how AI will create new efficiencies, reduce costs, and unlock new revenue streams.

Aoife Roche, AI Queen

A deep dive into the future of artificial intelligence from one of the industry's leading experts. Aoife Roche ("The AI Queen") will explore the next wave of AI applications, from B2C customer-facing bots to powerful B2B operational tools, and what you can do to prepare for the shift.

Noah Starr, CEO TractIQ

Noah will introduce TractIQ's integration with Hummingbird and how you can use integrated demographic and market data for strategic expansion and pricing decisions.

Scott Zucker, Self Storage Legal Network

This session will drill down into the legal implications of AI in the storage business and how operators must adapt to this changing technology to keep pace with their competitors and address the needs of their customers. The session will address business risks and potential solutions to the fast paced changes in automation impacting the industry.

Cameron Barsanti, StorageLife

A candid, "origin story" style conversation with Cameron Barsanti, moderated by Tim Hall. This session will explore the real-world challenges, strategies, and mindset required to build a successful and forward-thinking self-storage portfolio from the ground up.

A return of the popular, high-energy discussion format. Industry heavyweights David Edward (Golden State Storage) and Neil Kadakia  (Greens Storage) will go head-to-head on some of their operational choices, moderated by Travis Morrow.

Michael Cottam, SEO Consultant, OzTech Inc.

SEO expert Michael Cottam presents an updated version of his renowned SSI Live 2025 presentation. This session will focus on how generative AI and new search behaviors are changing customer discovery. Learn how to get your facility's inventory, fees, and unit data "exposed" to AI to ensure you are visible in the new search landscape.

Hear from the marketing pros at some of the companies who are getting it right. Moderated by Niki Bossonis, VP of Digital Marketing for Tenant Inc., our panel includes Susan Hovey from Strat Property Management, Danielle Bucella from Storage Star, Jesse Harmon from Cedar Creek Capital, and Gabriel Luna from Derrell's Mini Storage.