Episode 3: How Independents Fight Back Against REITs (Without Selling Out)
The Power of More Podcast by Storelocal® Storage
In Episode 3 of The Power of More Podcast, Travis Morrow, CEO of Storelocal, sits down with Lance Watkins, founder of Tenant Inc. & Storelocal; Pam Domingue, a 20-year operator running facilities in California and Hawaii; and Drake Schmid, a first-time developer who built ground-up at Lake of the Ozarks.
The question on the table: how do independent operators compete with REITs without selling out?
They get into the real pressure points — insurance costs, supply inflation, and what collective buying power actually does to your P&L. Lance draws a hard line between a collective and a corporate takeover. Pam and Drake share what it looks like on the ground when the Storelocal advantage shows up in a market where Public Storage or Extra Space is the neighbor.
The conversation ends where it has to: the two things every independent operator needs to survive the next decade, and why going it alone is no longer a viable strategy.
35 minutes. No fluff.
Learn more about Storelocal Storage at storelocal.com.
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